Author : Scott Goering
Sales & Marketing
The CRO’s Playbook for AI ROI in GTM
The impetus for this report started small, when we asked a group of CROs a…
Battery News & Market Trends
2026 Predictions from the Battery Team
We’re only a few weeks into 2026 and the conversation around AI is already shifting.…
Trending
Survey says: Enterprises shift from AI pilots to production—and agentic…
Enterprises are entering a new phase of AI maturity. Since our April survey, companies have…
Application Software
Survey Says: Tech Spending Slows Slightly, AI Tops CXO Priority…
How are enterprise tech buyers deploying budgets right now in this turbulent economy? Has the…
Trending
Survey Says: Tech Spending Is Up, But AI Rollouts Slower…
We surveyed 100 enterprise technology buyers overseeing $35B+ in tech spend to gauge trends in budgets, hiring and AI investment.
Sales & Marketing
What Enterprise Anxieties over Generative AI Implementation Mean for Sellers
Since generative artificial intelligence (gen AI) became a household phrase in the last year, enterprise…
Infrastructure Software
Survey Says: AI and Data Buoy Technology Spend Planning
The first quarter of 2024 has drawn to a close and we’re excited to unveil…
Application Software
5 Key Takeaways on the Current State of Generative AI…
This post originally appeared on our Condensing the Cloud Substack, read it in full here.
Infrastructure Software
When It Comes to Enterprise Tech Spending, Buyer Enthusiasm is…
Over the past year, we have navigated concerns of a potential enterprise-technology downturn, including significant…
Sales & Marketing
How to Navigate Enterprise Organizations: A Primer for Startups
The power base within enterprise organizations—and with it, the way vendors sell into these enterprises--is…
Sales & Marketing
How Your Business-Focused Startup Can Snag a “Big-Fish” Client—Without Missing…
If you’re a fledgling software startup catering to businesses, landing a “big fish” client can be frustrating. Snaring that customer…
Sales & Marketing
The Lion and the Mouse: How Big and Small Companies…
Across the Battery Ventures portfolio, it is common to see mega corporations reach business agreements with very small, seed-stage companies.

