security breach

Is Your Security Operation Hooked On Malware?

It may seem counterintuitive, but an overzealous focus on malware may be preventing you from detecting even bigger threats. Read More

RogerUnicornPhoto

The Fastest-Growing SaaS Unicorn You Haven’t Thought About

At the beginning of this year, I wrote a short post outlining a few predictions I have about how enterprise software is going to evolve in 2015. We’re at the halfway point, so let’s evaluate a few of them.

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Chinese food

Software Entrepreneur’s Playbook: MSG Is Not Just for Chinese Food Anymore

You’ve perhaps heard of the LAMP stack, the standard web-service building blocks of Linux, Apache, MySQL, and PHP. Now there’s a new superstar technology stack on the rise: MSG.

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Sata servers

Go to GOTO in London to Shore Up Your Agile, Lean and Rugged Development Skills

Competitive pressures have pushed speed of software development to become one of the highest priorities for businesses today.

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Be Intentional About Culture—and Pick Your VCs Wisely: Lessons from Marketo’s Phil Fernandez

In the final installments of our Phil Fernandez SaaS Adventure video series, the Marketo CEO talks with Battery’s Neeraj Agrawal about building a healthy company culture; encouraging diversity; picking a great VC; and, finally, the thrill of going public. Read More

VC superman

Are VC Services Really Over-Hyped? The Story of One Firm’s Middle Path

On VentureBeat earlier this month, a European venture capitalist took some U.S. VCs to task for hyping “portfolio-support platforms” and other value-added services, presumably to the exclusion of old-fashioned company building. He derided investors who push a “bouquet of generic operational support resources” and warned entrepreneurs to be skeptical of these offerings—implying that young companies don’t need such services to bloom.

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Gainsight Pulse Conf

The Unlikely Birth of Customer Success—in St. Louis

A few years ago, I started noticing a strange business problem plaguing some of the companies I worked with: They knew more about prospective customers they hadn’t yet signed, but were courting, than their existing base of users.

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SalesGuy5

The Rise of Technology-Enabled Sales

Software is changing the old-fashioned sales process at warp speed – and nowhere is this more noticeable than in our field, enterprise software and SaaS.

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Heidi

WebPT’s Jannenga Shares Insights at Women in Technology Confab

It’s a big step for a small company to take on institutional financing from a global venture-capital firm—one with big expectations for growth, advanced business processes and, of course, returns.

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Scaling, Expanding Overseas and Figuring Out Freemium: Marketo CEO Fernandez on the SaaS Adventure

How, as a SaaS company, do you validate product-market fit? Scale a sales team? And successfully expand your business overseas? Marketo CEO Phil Fernandez continues his discussion on these topics and others in his “SaaS Adventure” video interview with Battery’s Neeraj Agrawal. You can view the first three segments of the discussion here.

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