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The Fastest-Growing SaaS Unicorn You Haven’t Thought About

At the beginning of this year, I wrote a short post outlining a few predictions I have about how enterprise software is going to evolve in 2015. We’re at the halfway point, so let’s evaluate a few of them.

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I believe that opportunity is something you manufacture, not something you wait for. Entrepreneurship is really all about creating your own opportunities.

Biz Stone, co-founder of Twitter, in Harvard Business Review, June 2015

Software Entrepreneur’s Playbook: MSG Is Not Just for Chinese Food Anymore

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You’ve perhaps heard of the LAMP stack, the standard web-service building blocks of Linux, Apache, MySQL, and PHP. Now there’s a new superstar technology stack on the rise: MSG.

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Go to GOTO in London to Shore Up Your Agile, Lean and Rugged Development Skills

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Competitive pressures have pushed speed of software development to become one of the highest priorities for businesses today.

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Be Intentional About Culture—and Pick Your VCs Wisely: Lessons from Marketo’s Phil Fernandez

In the final installments of our Phil Fernandez SaaS Adventure video series, the Marketo CEO talks with Battery’s Neeraj Agrawal about building a healthy company culture; encouraging diversity; picking a great VC; and, finally, the thrill of going public. Read More

Are VC Services Really Over-Hyped? The Story of One Firm’s Middle Path

This post originally ran on VentureBeat.

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Photo Credit: Shutterstock

On VentureBeat earlier this month, a European venture capitalist took some U.S. VCs to task for hyping “portfolio-support platforms” and other value-added services, presumably to the exclusion of old-fashioned company building. He derided investors who push a “bouquet of generic operational support resources” and warned entrepreneurs to be skeptical of these offerings—implying that young companies don’t need such services to bloom.

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The Unlikely Birth of Customer Success—in St. Louis

Gainsight Pulse Conf 1A few years ago, I started noticing a strange business problem plaguing some of the companies I worked with: They knew more about prospective customers they hadn’t yet signed, but were courting, than their existing base of users.

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The Rise of Technology-Enabled Sales

Software is changing the old-fashioned sales process at warp speed – and nowhere is this more noticeable than in our field, enterprise software and SaaS.

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WebPT’s Jannenga Shares Insights at Women in Technology Confab

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It’s a big step for a small company to take on institutional financing from a global venture-capital firm—one with big expectations for growth, advanced business processes and, of course, returns.

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