COVID-19 has upended our world. In our ongoing conversations with senior executives in our network, we learned recently about how the crisis is impact…
A collection of insights related to sales and marketing, valuable for entrepreneurs striving to achieve “hockey-stick” growth.
COVID-19 has upended our world. In our ongoing conversations with senior executives in our network, we learned recently about how the crisis is impact…
If you’re debating which career path is right for you, my advice would be to go into sales. I’d argue that the skills you learn as part of a sales org…
Fast, hacky, and efficient — those have been both the strengths and the weaknesses of the celebrated Israeli startup culture. But that culture i…
The Powered by Battery podcast features guests from inside and outside the Battery ecosystem discussing major tech issues of the day. Guests from the …
These days, most startup companies understand the value of content marketing for driving revenue and generating sales leads. According to the Content …
Imagine trying to run your business if you could only monitor topline revenue. You’d be totally lost—you need so much more information to truly unders…
Sales has traditionally been more “Mad Men” than “math men”—more art than science, with success based on soft skills, a killer Rolodex and, sometimes,…
Lately, I’ve heard a lot of pessimism around the outlook for consumer-facing startups, both from investors and operators. While I remain optimistic th…
What does it take to build and scale a winning sales organization? Last month Battery convened more than 100 sales leaders to explore this topic. Feat…
I graduated from the University of Virginia with a B.A. in Cognitive Science. Everytime I tell someone that, their immediate reply is, “What’s that?” …