Do a web search for “moving software company from Europe to the U.S.” and you’ll find meager results. There is, however, abundant content about U.S. tech companies moving into Europe.

Battery understands this challenge well. We wrote the inaugural “Hop the Pond” guide back in 2018, outlining best practices to help B2B tech companies establish operations in the U.S. We updated that guide in 2023 and got great responses from readers. But AI adoption has significantly changed how companies make the “leap” across the pond. AI is knocking down global walls and bringing vendors and customers together faster than ever before. Therefore, we’ve updated this guide yet again for the AI era.

In the following pages you’ll find an updated checklist, plus AI-relevant best practices to guide tech company leaders through all aspects of an international move.

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