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Rebecca Buckman
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Author : Rebecca Buckman
Sales & Marketing
Rebecca Buckman
PR Lessons: The Power of a Good Story, and Professional…
Many startup companies struggle with PR—how much time to devote to it, how much money…
Sales & Marketing
Rebecca Buckman
Stop the Presses: How One Tech Start-Up Answered the Call…
How does a growing tech start-up play the current, red-hot “content-marketing” trend? If you’re StellaService,…
Leadership
Rebecca Buckman
Buyout Power, with Bikes: CEOs Discuss M&A, Europe, Debt at…
This week, nine top executives from Battery’s buyout portfolio gathered in Boulder, Colo. for a…
Sales & Marketing
Rebecca Buckman
A View from the Boardroom: Reducing Churn and Focusing on…
Last week, Battery Ventures General Partner Roger Lee joined Ajay Agrawal of Bain Capital and…
Uncategorized
Rebecca Buckman
Q&A: How Chatty Pigeons Yona and Yoniel Became the Flo,…
A year-and-a-half ago, IDI Insurance of Israel introduced two animated characters into its advertising that…