All posts by Alicia Halatsis


SaaS Adventure Video: AppDynamics’ Jyoti Bansal on Nailing Product-Market Fit, Scaling Sales and Expanding Internationally

What does it take to build a standout enterprise SaaS company? In the latest installment of our SaaS Adventure video series, Battery Ventures General Partner…




I believe that opportunity is something you manufacture, not something you wait for. Entrepreneurship is really all about creating your own opportunities.

Biz Stone, co-founder of Twitter, in Harvard Business Review, June 2015


Scaling, Expanding Overseas and Figuring Out Freemium: Marketo CEO Fernandez on the SaaS Adventure

How, as a SaaS company, do you validate product-market fit? Scale a sales team? And successfully expand your business overseas? Marketo CEO Phil Fernandez continues…

Closing the Deal: Mark Leslie, John Kaplan Anchor First-Ever Battery Sales Summit

Earlier in May, tech-industry CEOs and top sales executives gathered at the Clift Hotel in San Francisco to hear insights from industry sales leaders and…

Expanding Your Business to the U.K.? How to Manage Corporate Brand and Perception Across the Pond

Managing your company’s public perception in the U.S. is complex. But for U.S.-based technology companies looking to expand internationally, the United Kingdom presents a host…

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