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Sales & Marketing
Jonathan Sills  |  March 29, 2017
What Works In Demand Gen Now?

Welcome back to the Battery Ventures Growth Marketing Podcast. Today’s podcast features a panel discussion between Chitra Nayak, startup advisor and former senior executive at Salesforce, FundingCircle and Schwab, and Sanjay Dholakia, former CMO of Marketo*. The discussion, which focuses on what works in demand generation today, was recorded during Battery Ventures’ Growth Marketing Summit, a half-day conference on the topic held in Palo Alto in early December. Former Battery Ventures Executive-in-Residence, Jonathan Sills moderated the panel, which touched on demand generation tactics ranging from account-based marketing and personalization, to the power of social media and content.

Listen in to hear more advice from Nayak and Dholakia.

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For more podcasts from the Battery Ventures Growth Marketing Summit, click here.

*Denotes a Battery investment. For a full list of all Battery investments and exits, please click here.

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