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Powered by Battery is a web site for entrepreneurs searching for ideas, insights and introductions to help them grow their businesses. The site contains content from team members at Battery Ventures as well as our family of companies. For more information or to contribute, contact becky@battery.com.

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Hockey Stick

A collection of insights related to sales and marketing as entrepreneurs strive to post “hockey-stick” growth.

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Software Entrepreneur’s Playbook: Skip the Salesforce and Go Freemium to Build a $1 Billion Business

Can you build a billion-dollar enterprise software company without a sales force? Today, not only is that possible, it’s preferable – at least for some…

“Own” Something, Whether You’re Killing Germs or Hosting Servers

As a businessperson, my career has spanned many disciplines: Law, electronic publishing, cloud computing and, now, germ-zapping robots. (Really. More on that later.)  But each…

Battery EIR Jonathan Sills Talks Mobile’s “Dirty Secret” at GrowthBeat Conference

Image Credit: Michael O’Donnell/VentureBeat Mobile is still one of the hottest investing trends going. But how can mobile companies flourish when so many users don’t…


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Humans and Computers Will Come Together for “Middle Work”

Jon Evans’ post “Welcome To Extremistan! Check Your Career At The Door” on TechCrunch warns of mass penury for this generation and the next as the…


Smart People on Ice: Adam Jacob on Open Source and Chef, Part 2

Here’s the second half of Alex Benik’s “Smart People on Ice” interview with Adam Jacob, a co-founder and CTO of IT-automation company Chef. Alex and Adam…


NewFunnel

Don’t Miss the Boat on B2B, Behavioral Data

We’ve all heard the buzz about how marketers are finally starting to apply “big data” in earnest to guide their outreach strategies. Some even predicted that 2014…

PR Lessons: The Power of a Good Story, and Professional Help

Many startup companies struggle with PR—how much time to devote to it, how much money to spend on it and how to determine return on…

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