About Powered

Powered by Battery is a web site for entrepreneurs searching for ideas, insights and introductions to help them grow their businesses. The site contains content from team members at Battery Ventures as well as our family of companies. For more information or to contribute, contact becky@battery.com.

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Hockey Stick

A collection of insights related to sales and marketing as entrepreneurs strive to post “hockey-stick” growth.

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A Modest Proposal: Merge the Yankees and Red Sox (In Tech, That Is)

What is it that makes people so quick to pit New York against Boston—in sports, politics and, lately, technology?

The Crazy 72-Hour Dash To A New Venture Round

Emboldened by the success of our unconventional reverse auction-style approach to raising our third round of venture capital for Coupa Software, there was no question we would…

“Hey” May Not Be the Best Email Subject Line: Find Out What Else Works For Sales Reps

After the 2012 presidential election, former Obama campaigners made headlines when they revealed that their most wildly successful email subject line consisted of a single…

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Photo Gallery: Wayfair Debuts on the NYSE

On Oct. 2, online home-furnishings purveyor Wayfair went public on the New York Stock Exchange (NYSE), pricing its shares above the anticipated range. Battery first…

RagyPhoto

A New Age of Social, A New Age of Business

We have all seen what happens when people around the world find that they have a voice. They use it. Movements like the Arab Spring…


Marketing Power: Battery Gathers Top Industry Marketing Execs in San Francisco

On Sept. 23, Battery gathered top CMOs and other marketing executives together for an invite-only “Marketers’ Roundtable” discussion and dinner at Jardiniere restaurant in San…

Nick Mehta

So You Lost the Sale–Here’s How to Re-Think Churn Analysis

Ben Horowitz has a great blog post about analyzing sales losses. His big conclusion is that if you ask sales people why they lose deals, they’ll…

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Software Entrepreneur’s Playbook: Skip the Salesforce and Go Freemium to Build a $1 Billion Business

Can you build a billion-dollar enterprise software company without a sales force? Today, not only is that possible, it’s preferable – at least for some…

“Own” Something, Whether You’re Killing Germs or Hosting Servers

As a businessperson, my career has spanned many disciplines: Law, electronic publishing, cloud computing and, now, germ-zapping robots. (Really. More on that later.)  But each…

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