H.BLOOM is the first online, locally-focused flower business. The company delivers designer-quality, hand-tied bouquets, to both residential and business customers, for approximately 70 percent off traditional floral boutique pricing. By working directly with premium growers around the globe, H.BLOOM gains access to more extraordinary stems and can deliver those flowers to its customers five to seven days sooner (from the time flowers are cut) than traditional retailers. The company’s hyper-local approach ensures that the entire purchasing process – from arrangement to delivery – is a seamless experience for consumers. Subscriptions are configurable based on collection type, frequency of delivery, and term length.