Location: Los Angeles, CA
Sector: eCommerce Products & Services
Learn more: www.spotrunner.com
Battery co-led a Series A investment in Spot Runner, the industry’s first Internet-based ad agency that makes it easy and affordable for local businesses to advertise on TV. Spot Runner was born out of three key principles:
- Small and medium-sized business people want to advertise on TV but the costs of creating ads are prohibitive.
- Choosing a media plan, negotiating the price, and tracking your advertising can be time consuming and difficult.
- Great TV advertising could be made more quickly and at a fraction of the cost of traditional advertising agencies.
GP Roger Lee has joined Spot Runner’s board, and works closely with colleague Kara Nortman to support Spot Runner’s management team as they continue to deliver exceptional services to the market of more than 11 million small businesses. Read more in Kara’s Battery Charger article.
© 2006 Battery Ventures. All rights reserved.